La Boutanche

Sometimes the most influential wine project is the one that persuades the most people to try natural wine for the first time. La Boutanche began in 2012 when New York importer Selection Massale set out to fill a gap in the market: there was almost nothing serious, naturally made, and genuinely affordable to hand to someone who had never tried the category before. The answer was a litre bottle with a screw cap, a boldly illustrated animal on the label, and a commitment to sourcing from producers who needed no vetting.

Selection Massale, one of the pioneering importers of natural wine in the United States, launched La Boutanche with a single bottling: 100% Gamay from Olivier Minot's Domaine des Charbonnières in southern Beaujolais. Minot, who farms organically with his wife Corinne, harvests from 90-year-old vines and ferments in concrete tanks with no added sulfur. He became the inaugural producer and was immortalised on the label as a cheerful pig in a Hawaiian shirt. Since then the line has grown to include Cinsault and Grenache from Martin Texier in the northern Rhône, Riesling and Trollinger from Weingut Andi Knauss in Württemberg, Germany, and pétillant naturel from Frantz Saumon in the Loire, each producer identified by a distinct animal character.

More on how they farm and work in the cellar in our La Boutanche producer profile.

2 products

Enhanced bottle photo | Primal Wine
La Boutanche — natural wine producer
La Boutanche Pet Nat NV
La Boutanche
Price: $26.00
Sold Out
Enhanced bottle photo | Primal Wine
'La Boutanche' Melon 2016
La Boutanche
Price: $25.00
Sold Out

Frequently asked questions

We will process and ship your order in 2-3 business days, you will receive a shipping confirmation email with tracking as soon as the Carrier scans the shipping label.

Ground shipping time depends on location, here's a breakdown:

West Coast: 1-2 business days
Midwest: 3-4 business days
East Coast: 5 business days

Process time is not shipping time. Shipping time starts from the days successive to the day of shipping, after the order has been processed.

See here our shipping policy.

Signature on delivery is mandatory for wine deliveries. Please make sure someone is at the shipping address to sign for the package.

If applicable, please consider delivering the package to a business address to ensure someone is available to sign for the package.

We also have the option of delivering the package to a Carrier's store for pickup. Please reach out to us to coordinate.

Carrier will try to delivery a package up to three times before returning the package to us.

See here our shipping policy.

If you miss a delivery and a package gets returned to us we have two options:

1) Reship the package right away: due to the very high cost of shipping and returns, we must charge a re-shipping fee to be determined based on package size and shipping destination.

2) Consolidate the returned package with your next order: this option is free of charge and it's the most popular option.

See here our shipping policy.

What are you drinking tonight?

Explore the cellar, or let us choose for you with a curated natural wine club shipment.