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On Primal Wine, we curate the best classic and natural wine available in the United States. Below, you can see our bottle shop, where you can browse our selection and buy single bottles. If you still don't know where to start, browse our best sellers. For the best value, consider joining one of our wine clubs, which are hands down the best way to explore natural wine. We have several options: mixed, red, white, orange, and sparkling.

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Bottle shot of Podere Pradarolo Velius Rosso Asciutto 2016, produced by Podere Pradarolo, buy classic and natural wine online on Primal Wine, the best wine shop in the United States – primalwine.com
Podere Pradarolo Velius Rosso Asciutto 2016
Podere Pradarolo
Regular price $32.00
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Bottle shot of AFS Les Vignes des Enfantes 2019, produced by Anders Frederik Steen, buy classic and natural wine online on Primal Wine, the best wine shop in the United States – primalwine.com
AFS Les Vignes des Enfantes 2019
Anders Frederik Steen
Regular price $60.00
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Natural Wine's Pioneers | A Brief Guide

Natural wine has taken the wine world by storm in recent years, but its roots go back much further. Over the past five decades, a handful of visionary winemakers have championed a return to traditional, low-intervention winemaking practices, paving the way for the natural wine movement we know today.


The Godfathers of Natural Wine

1. Jules Chauvet

No discussion of natural wine can begin without mentioning Jules Chauvet. Chauvet, a wine négociant from Beaujolais, is often called the "godfather of natural wine."

Key contributions:

  • Pioneered techniques for making wine without added sulfites
  • Conducted extensive research on carbonic maceration
  • Inspired a generation of natural winemakers in Beaujolais and beyond


2. Marcel Lapierre

Marcel Lapierre, one of Chauvet's disciples, took natural winemaking principles and applied them on a larger scale in Morgon, Beaujolais. His wines gained international recognition, helping to legitimize the natural wine movement.

Key contributions:

  • Demonstrated that natural wines could be both high-quality and commercially viable
  • Helped establish the "Gang of Four" in Beaujolais, a group of winemakers dedicated to natural methods
  • Inspired his son Mathieu, who continues his legacy today


The Revolutionaries of the 1970s and 1980s

3. Nicolas Joly

While not strictly a "natural" winemaker, Nicolas Joly's advocacy for biodynamic viticulture has hugely influenced the natural wine world. His Coulée de Serrant vineyard in the Loire Valley has been a beacon for biodynamic and natural winemaking since the 1980s.

Key contributions:

  • Popularized biodynamic viticulture in France and beyond
  • Authored influential books on biodynamic wine production
  • Demonstrated the potential for terroir expression in biodynamic and natural wines


4. Stanko Radikon

In the 1990s, Stanko Radikon in Friuli, Italy, began experimenting with extended skin contact for white wines, reviving an ancient Georgian tradition. His "orange wines" have become a cornerstone of the natural wine movement.

Key contributions:

Popularized orange wines, inspiring countless imitators worldwide

Advocated for traditional large-format aging vessels

Demonstrated the age-worthiness of natural and orange wines


The 1990s Innovators

5. Thierry Puzelat

Thierry Puzelat of Clos du Tue-Bœuf in the Loire Valley began converting to organic viticulture in the 1990s and has since become one of the most respected natural winemakers in France.

Key contributions:

  • Experimented with lesser-known Loire Valley grape varieties
  • Advocated for minimal intervention in the cellar
  • Mentored many young natural winemakers


6. Frank Cornelissen

Frank Cornelissen began making wine on Sicily's Mount Etna in 2001, quickly gaining attention for his uncompromising approach to natural winemaking.

Key contributions:

  • Practices an extreme form of non-interventionist winemaking (now abandoned)
  • Brought attention to the unique terroir of Mount Etna
  • Challenged conventional notions of what wine should be


The New Millennium Pioneers

8. Jura Winemakers

The Jura region in eastern France has become a hotbed of natural winemaking in the 21st century. Producers like Jean-François Ganevat, Pierre Overnoy, and Alice Bouvot have brought international attention to this once-obscure region.

Key contributions:

  • Revived traditional Jura styles like vin jaune and macvin
  • Demonstrated the potential for natural winemaking in a marginal climate
  • Inspired a new generation of winemakers to explore forgotten regions and varieties


The Mavericks

9. Joško Gravner

Joško Gravner in Friuli-Venezia Giulia, Italy, has been a major influence in the natural wine world since the 1990s. His journey from modern winemaking techniques back to ancient methods has inspired many.

Key contributions:

  • Reintroduced clay amphorae for fermentation and aging
  • Championed extended maceration for white wines
  • Demonstrated the potential for "orange" wines to age gracefully


10. Patrick Sullivan

Representing the new wave of natural winemakers in the New World, Patrick Sullivan in Australia has gained a cult following for his vibrant, expressive wines.

Key contributions:

  • Showcased the potential for natural winemaking in Australia
  • Experimented with unconventional blends and winemaking techniques
  • Brought a playful, accessible approach to natural wine


Conclusion

These influential producers represent just a fraction of the many winemakers who have contributed to the natural wine movement over the past 50 years. From the philosophical foundations laid by Jules Chauvet to the global reach of today's natural wine fairs, the movement has come a long way.

What unites these diverse winemakers is a commitment to low-intervention practices, respect for terroir, and a desire to make wines that are alive, expressive, and true to their origins. As we look to the future, it's clear that the influence of these pioneers will continue to shape the world of wine for years to come.

Whether you're a seasoned natural wine enthusiast or just beginning to explore this exciting category, seeking out wines from these influential producers is a great way to deepen your understanding and appreciation of natural wine. Remember, the world of natural wine is vast and diverse – there's always something new to discover!

Frequently asked question

Natural wine is generally made from organically or biodynamically farmed grapes, fermented with native (wild) yeasts, and produced with minimal intervention—no additives beyond little or no sulfur, and often unfined and unfiltered. There’s no single legal definition, but transparency, low sulfites, and hands-off winemaking are core principles.

There’s no scientific proof that natural wine is “healthier.” It still contains alcohol. However, many natural wines use organically or biodynamically farmed grapes, fewer additives, and lower sulfites, which some people prefer or tolerate better. Bottom line: choose transparently made bottles you enjoy—and drink in moderation.

It aligns with what drinkers want: transparency, sustainability, and distinctive flavor. Made from organically or biodynamically farmed grapes and fermented with native yeasts, natural wine is low-intervention, often lower in sulfites, and showcases terroir and small producers—delivering character, ethics, and authenticity.

No. Natural wine still contains alcohol—the primary cause of hangovers. Lower sulfites and fewer additives don’t guarantee a headache-free experience. How you feel depends on alcohol content, hydration, quantity consumed, and personal sensitivities (histamines, tannins, sugar). Choose well-made natural wines, pace yourself, eat with your wine, and drink water.

No. Natural wine revives long-standing methods—organic/biodynamic farming, native-yeast fermentation, minimal additives—and meets enduring demand for transparency, sustainability, and terroir-driven flavor. Its growth across regions, retailers, and restaurants signals a lasting category, not a passing fad.